The total output value of my country's packaging industry has reached 1.9 trillion yuan, ranking second in the world, and smart packaging is likely to become the next outlet. It is foreseeable that with the advent of the Internet of Things era and the upgrading of social consumption, it is inevitable for some areas to upgrade from traditional packaging to smart packaging.

What does Zhuhai Seastar Packaging Materials Company tell you about smart packaging?

Intelligent packaging means that through innovative thinking, more new technologies such as mechanical, electrical, electronic and chemical properties are added to the packaging, so that it has both general packaging functions and some special properties to meet the special requirements of goods And special environmental conditions.

Smart packaging is divided into functional material smart packaging, structural smart packaging, and information-based smart packaging:

Functional material-based smart packaging: through the application of new smart packaging materials, to improve and increase the functions of packaging to achieve and complete the purpose of specific packaging;

Structural intelligent packaging: By adding or improving part of the packaging structure, the packaging has certain special functions and intelligent characteristics;

Information-based smart packaging: The information that reflects the packaging content and its inherent quality, transportation and sales process is one of the most dynamic and promising packaging technologies.

This in turn involves preservation technology, water-soluble film packaging technology, two-dimensional code technology, packaging and structural innovation technology, portable packaging technology, texture anti-counterfeiting technology, magnetic resonance radio frequency anti-counterfeiting technology, food safety traceability solution technology, etc.

Its essence is creative design and human-oriented thinking. It can play an important role in protecting consumer rights and personal safety, protecting the normal order of the market, facilitating the digitization of business, and developing novel product consumption forms. Prospects.

What is the development trend of smart packaging?

Smart packaging is increasingly becoming an extension of product functions and a carrier for integrating various innovative technologies, which are used in almost all fields, including electronics, food, beverages, medicine, daily necessities and other industries.

The first generation of smart packaging technology is based on optical/visual recognition, focusing on solving problems such as anti-counterfeiting, tracking, and anti-theft through optical characteristics. The second generation of smart packaging technology will integrate new technologies such as printed electronics, RFID, and flexible display to make products and their packaging more accessible to humans and more proactively present the characteristics of the Internet of Things.

According to Technavio's latest report, the global smart packaging market will grow at a compound annual growth rate of nearly 8%, reaching over US$31 billion by 2019. The main service objects of the electronic packaging market will continue to be consumer packaged goods (CPG) with electronic functions, and the total number of products within 10 years will increase to 14.5 billion pieces.

At present, there are a considerable number of mature application cases in foreign countries, and corresponding industry organizations have been established to guide the development of the industry. However, the domestic smart packaging industry is still in its infancy, and the user needs and application environment are no less than foreign countries. In 2-3 years, the smart packaging market will surely become a new blue ocean for the Internet of Things industry.

Mature application cases in the industry

The powerful functions of smart packaging in protection, service, information, etc. make it more and more widely used in the fields of medicine, food, daily chemicals, and logistics. In addition to extending the shelf life of food, beverages, medicines and other products, these smart packaging also bear the burden of improving product traceability:

Food: Indicate whether the food has deteriorated (TTI technology), and extend the shelf life;

Medicines: guarantee the quality of medicines and improve the accuracy and convenience of taking medicines;

Others: inventory management, shopping orientation and interaction, anti-counterfeiting and brand protection, quality and safety, prevention of product replacement, and additional new features.

Looking at the development trend of the smart packaging industry, whether it is from the end-user needs or the industry-side needs, there is a huge product demand and market expectations for smart packaging. "Smart packaging" will become the core driving force for the development and industrial upgrading of the printing and packaging industry. It is also the technological commanding heights that all leading printing and packaging companies must strive for!

China has entered the "13th Five-Year Plan" stage. This stage is also an important gateway for China's manufacturing industry to grow stronger. The intersection of information technology, biotechnology, and new material technology is triggering a new round of technological revolution and industrial transformation. It is conceivable that in the future, with the coordinated development of technologies in multiple fields, there will be a vast market for smart packaging.

Zhuhai Seastar Packaging Material Co., the creator of the national standard GB in the hollow board industry, and the owner of patented technology!