The upgrade from traditional packaging to smart packaging has become inevitable.
Release Date:
2018-03-05
China’s packaging industry has achieved a total output value of RMB 1.9 trillion, ranking second globally, and smart packaging is poised to become the next major growth area. It is foreseeable that, with the advent of the Internet of Things era and the ongoing upgrade in consumer spending, the transition from traditional packaging to smart packaging will inevitably occur in certain sectors. Zhuhai Xisida Packaging Materials Co., Ltd. explains: What is smart packaging?
China’s packaging industry has achieved a total output value of RMB 1.9 trillion, ranking second globally, and smart packaging is poised to become the next major growth area. It is foreseeable that, with the advent of the Internet of Things and the ongoing upgrade in consumer spending, the transition from traditional packaging to smart packaging will become inevitable in certain sectors.
Zhuhai Xisida Packaging Materials Co., Ltd. explains what smart packaging is.
Smart packaging refers to the integration of advanced technologies—such as mechanical, electrical, electronic, and chemical functionalities—into packaging through innovative design. This enables such packaging to not only perform standard packaging functions but also exhibit specialized properties that meet the specific requirements of products and the unique conditions of their operating environments.
Smart packaging is categorized into functional-material smart packaging, structural smart packaging, and information-based smart packaging:
Functional-material-based intelligent packaging: By incorporating novel smart packaging materials, the functionality of the package is enhanced and expanded to achieve and fulfill specific packaging objectives.
Structural intelligent packaging: Packaging that incorporates additional or enhanced structural features to impart specific functionalities and intelligent characteristics.
Information-based smart packaging: Technologies that convey information about the packaged contents, their intrinsic quality, and the logistics and sales processes are among the most dynamic and promising packaging innovations.
This also involves technologies such as freshness-preserving techniques, water-soluble film packaging, QR code technology, innovations in packaging design and structure, portable packaging solutions, texture-based anti-counterfeiting methods, magnetic resonance radio-frequency anti-counterfeiting identification, and food safety traceability systems.
Its essence lies in creative design and a human-centered approach. It will play a crucial role in safeguarding consumer rights and personal safety, maintaining orderly market practices, facilitating the digitalization of commerce, and fostering innovative product consumption models, thereby boasting exceptionally broad prospects for development.
What are the development trends in smart packaging?
Smart packaging is increasingly serving as an extension of product functionality and as a platform for integrating a wide range of innovative technologies, with applications spanning nearly every sector, including electronics, food, beverages, pharmaceuticals, and consumer goods.
The first generation of smart packaging technologies is based on optical/visual recognition and focuses on leveraging optical properties to address issues such as anti-counterfeiting, product tracking, and theft prevention. The second generation of smart packaging technologies will integrate emerging technologies such as printed electronics, RFID, and flexible displays, making products and their packaging more user-friendly and enabling them to proactively exhibit IoT-enabled functionalities.
According to the latest report by Technavio, the global smart packaging market is projected to grow at a compound annual growth rate of nearly 8%, surpassing USD 31 billion by 2019. The primary target segment for the electronic packaging market will continue to be consumer packaged goods (CPG) with embedded electronic functionalities, with the total number of such products expected to increase to 14.5 billion over the next decade.
Currently, a substantial number of mature application cases have already been implemented overseas, and relevant industry associations have been established to guide the development of the sector. In contrast, the smart packaging industry in China is still in its infancy; however, domestic user needs and application environments are in no way inferior to those abroad. Over the next two to three years, the smart packaging market is poised to emerge as a new blue ocean within the Internet of Things industry.
Mature Industry Application Cases
The robust capabilities of smart packaging in protection, service, and information provision have led to its increasingly widespread adoption across sectors such as pharmaceuticals, food, daily chemical products, and logistics. In addition to extending the shelf life of food, beverages, pharmaceuticals, and other products, these smart packages also play a critical role in enhancing product traceability:
Food: Indicates whether food has spoiled (using TTI technology) and extends shelf life;
Medications: Ensure medication quality and enhance the accuracy and convenience of drug administration.
Other areas include inventory management, shopping guidance and engagement, anti-counterfeiting and brand protection, quality and safety, prevention of product repackaging, and the addition of new features.
Looking at the development trends in the smart packaging industry, both end-consumer demand and industry-wide needs are generating substantial product requirements and market expectations for smart packaging. As a result, “smart packaging” is poised to become the core driver of industry growth and upgrading, as well as the critical technological frontier that leading printing and packaging companies are vying to master.
China has entered the 13th Five-Year Plan period, a critical juncture in the transformation of its manufacturing sector from large-scale to high-quality. The cross-fusion of information technology, biotechnology, new materials technology, and other fields is sparking a new round of technological revolution and industrial transformation. It is foreseeable that, driven by the synergistic development of technologies across multiple domains, smart packaging will enjoy a vast market potential in the years to come.
Zhuhai Xisida Packaging Materials Co., Ltd.—the creator of the national GB standard for hollow boards and the holder of patented technologies!
Hot News
Cooperation Inquiry:
Company Address: Building 101, Shanxing 1st Road, Shanxing Industrial City, Jieshongshan, Qianshan Subdistrict, Xiangzhou District, Zhuhai City
Fax: 0756-8629618
Cooperation Inquiry:
Follow the official account
WhatsApp：8618023052957
Skype：793214651@qq.com
793214651@qq.com：793214651@qq.com
18023052957：+86 18023052957